How many potential users are there?

• 5.4M Business Analysts, 2.6M Data Analysts & 590K Data Scientists listed on Linkedin.
• 160K Data Scientists in the US by BLS.

How big are other players in the industry?

• 86K Tableau customers & 1B in 2019 when acquired by Salesforce
• Qlik - 30K
• 50K Metabase instances
• 20K Companies using DBT, 3K cloud customers
• 7K customers Snowflake in 2023
• Alteryx 3K customers
• Mode + Thoughspot - 1K customers
• 70% of large companies haven’t adopted any component of the modern data stack yet in 2022
• 50K Hex signups, 1K weekly users, X paying customers. - 3M in 2022, 10M in 2023?
• 10K Graphext signups, 200 weekly users, 60 paying customers.
• 15K for Bigquery customers.
• Fivetran 1K customers in 2020.
• Datarobot 700-1K customers

How many people use Python Notebooks?

• Kaggle 14M Users.
• Spain only represents 0.6% of data science related python packages daily downloads from Pypi, the US 65%.